Wednesday, June 30, 2010

Social networking etiquettes

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Social media is fast becoming a smart marketing channel. The easy access to so many like-minded people in a go attracts the marketers towards it. However, marketers in hurry to convert these people to their clients crosses the fine line of social networking and intrusion. This article is for all the marketers who fear of crossing that line and loosing them forever.

Social networking etiquettes includes:

Before starting the conversation:
Every company has already a of set strict rules and guidelines for how to communicate with prospects through social media. Make it compulsory to read it and keep in mind. Better make a note of it and go through it every time you log in to the social networking sites.

While talking: The people at the other end of the communication fence too have some restrictions and expectations. They have certain behavioral expectations from you, as you are representing a brand. They see the band through your eyes. Try to learn that through the initial conversations and continue.

Don't forget you are representing a brand in front of a huge gathering. This gathering if get disappointed don't waste time in sharing their experience with the entire community. Think before how, when and what you talk. At the same time respect the way the recipient want to hear from you.

Social media marketing demands openness and transparency while reaching your target. Connecting through social media is about developing relationships. More disciplined you are by following the etiquettes, stronger will be your relationship.


Our social media experts at ContentReach are very well aware of these etiquettes. We have helped small and big business to make their social identity popular and likeable. If you want us to help you please fill in this form or CONTACT US.

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